Thursday, August 20, 2015

Gstaad - playground of the 1%

I  have belatedly read the wikipedia entry for Gstaad:

"Gstaad... is a bilingual village in the German-speaking section of the Canton of Bern in southwestern Switzerland... and is known as a major ski resort and a popular destination amongst the high society and the international jet set."

So no wonder the prices are exorbitant and they have to bus people in for larger concerts.

Gstaad promenade (from Wikipedia)
"Gstaad is home to one of the largest ski areas in the Alps (220 km (137 mi) of slopes). The middle of the village features a picturesque promenade bounded by numerous shops, restaurants, art galleries, and hotels. Designer labels including Louis Vuitton, Hermes, Chopard, Brunello Cucinelli, Prada, Moncler, Ralph Lauren, and Cartier all have stores in Gstaad, while many smaller boutiques stock labels such as Chloe, Dolce & Gabbana, Tod's, Burberry, Dior, Oscar de la Renta, and Marc Jacobs."

Funny isn't it that shopping takes pride of place in the list of attractions. I guess you come here to buy the things that mark you out as one of the 1%, otherwise who would know?

Art galleries are included in the list above so I plan to do a gallery-crawl before the Kuafmann concert.

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